Bill Estes Toyota

2012 Toyota Prius c

Now available at Bill Estes Toyota in Indianapolis, IN

  • Starting MSRP$18,950
  • Horsepower99 hp
  • EPA MPG53 city / 46 hwy
  • DrivetrainFront Wheel Drive
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Common questions
2012 Toyota Prius c Four
2012 Toyota Prius c Four shown

The 2012 Toyota Prius c brings compact hatchback practicality and hybrid-minded efficiency to shoppers at Bill Estes Toyota in Indianapolis, Indiana. This page covers the Prius c’s pricing across its four trims, seating, front-wheel-drive configuration, fuel economy, dimensions, cargo room, performance figures, and key mechanical specifications, along with comparisons to similarly sized 2012 models. Shoppers can also learn how to explore Toyota inventory, arrange a trade-in, and connect with the dealership’s Indianapolis team at 3232 Harper Road. Bill Estes Toyota serves the Greater Indianapolis metro area, including Carmel, Fishers, Noblesville, Westfield, Lawrence, Zionsville, and Brownsburg, with new, certified pre-owned, used, and factory-authorized Toyota service options.

Starting MSRP
$18,950
Horsepower
99 hp
EPA MPG
53 city / 46 hwy
Seating
5 seats
Drivetrain
Front Wheel Drive
Fuel
Regular Unleaded
Body Style
Hatchback

How the 2012 Toyota Prius c Compares With Competitors

Pricing, power, fuel economy, drivetrain, and fuel type can shape the right compact hatchback choice. The Prius c starts at $18,950, and MSRP excludes tax, title, registration and dealer fees.

2012 Toyota Prius c compared with 2012 Honda Insight, 2012 Kia Forte, 2012 Volkswagen Golf
Spec2012 Toyota Prius c2012 Honda Insight2012 Kia Forte2012 Volkswagen Golf
Starting MSRP$18,950$18,500$19,600$17,995
Horsepower99 hp98 hp173 hp140–170 hp
EPA MPG53 city / 46 hwy41 city / 44 hwy—23–30 city / 31–42 hwy
DrivetrainFront Wheel DriveFront Wheel DriveFront Wheel DriveFront Wheel Drive
FuelRegular UnleadedRegular UnleadedRegular UnleadedRegular Unleaded / Diesel

Manufacturer figures for the model year shown; a range spans that model's trims. Starting MSRP excludes tax, title, registration, and dealer fees.

Compared with the 2012 Honda Insight, the Prius c starts at $18,950 versus $18,500 and produces 99 hp versus 98 hp. Its 53 city / 46 highway MPG figures differ from the Insight’s 41 city / 44 hwy, while both use Front Wheel Drive and Regular Unleaded; the Prius c favors shoppers focused on higher stated fuel economy, while the Insight offers the lower starting MSRP.

Compared with the 2012 Kia Forte, the Prius c starts at $18,950 versus $19,600 and produces 99 hp versus 173 hp. Both use Front Wheel Drive and Regular Unleaded, so the Prius c favors shoppers prioritizing the stated 53 city / 46 highway MPG, while the Forte favors buyers seeking greater horsepower.

Compared with the 2012 Volkswagen Golf, the Prius c starts at $18,950 versus $17,995. The Prius c produces 99 hp and returns 53 city / 46 highway MPG, while the Golf lists 140–170 hp and 23–30 city / 31–42 hwy; both use Front Wheel Drive, and the Golf offers Regular Unleaded / Diesel fuel choices.

Specifications and Configuration

The 2012 Toyota Prius c is a five-seat hatchback with a 1.5 L inline-4 engine, automatic continuously variable transmission, and front-wheel drive. It uses regular unleaded fuel and produces 99 hp, with peak power at 4,800 rpm and 82 lb-ft of torque at 4,000 rpm.

Efficiency is a central part of the Prius c’s configuration, with 53 city MPG and 46 highway MPG. Performance includes a 0–60 time of 11.5 seconds. Cargo space behind the rear seats measures 17.1 cu ft, while the 9.5-gallon fuel capacity supports everyday commuting needs.

The Prius c measures 157.3 inches long, 66.7 inches wide, and 56.9 inches high, with a 100.4-inch wheelbase and a 2,500-pound curb weight. Across the four trims, starting MSRP ranges from $18,950 to $23,230, with a $795 destination charge.

Buying a 2012 Toyota Prius c in Indianapolis

Bill Estes Toyota serves Indianapolis and the surrounding Greater Indianapolis metro area from 3232 Harper Road, Indianapolis, IN 46240. Shoppers can search inventory for current Toyota vehicles and receive guidance on finding a model that fits their needs.

The dealership also supports online purchase planning through Clicklane, including payment customization, trade-value calculations, financing, and direct home delivery. For a trade-in conversation, use the trade-in process to begin evaluating your current vehicle.

What to Weigh Before Buying

Consider how the Prius c’s compact hatchback body, five-seat layout, 17.1 cu ft of cargo space, and front-wheel-drive configuration fit daily driving. Its 53 city MPG and 46 highway MPG figures may matter especially to commuters, while the 11.5-second 0–60 time reflects a measured focus on efficiency rather than quick acceleration.

Trim pricing spans $18,950 to $23,230, and the $795 destination charge applies alongside tax, title, registration, and dealer fees. Comparing the four trim starting prices with equipment needs can help keep the purchase decision aligned with budget and priorities.

Frequently Asked Questions

7 common questions answered

What is the starting price of the 2012 Toyota Prius c?The 2012 Toyota Prius c starts at $18,950.

Across its four trims, starting MSRP ranges from $18,950 to $23,230. A $795 destination charge applies, and MSRP excludes tax, title, registration and dealer fees.

  • Four trim starting prices are available
  • Starting MSRP range: $18,950 to $23,230
  • Destination charge: $795
Is the 2012 Toyota Prius c front-wheel drive?Yes, the 2012 Toyota Prius c uses front-wheel drive.

Its front-wheel-drive layout is paired with an automatic continuously variable transmission. The Prius c uses regular unleaded fuel.

  • Drivetrain: Front Wheel Drive
  • Transmission: automatic continuously variable
  • Fuel: regular unleaded
How fuel-efficient is the 2012 Toyota Prius c?The 2012 Toyota Prius c returns 53 city MPG and 46 highway MPG.

Those figures suit shoppers who place emphasis on fuel economy for commuting and routine travel. The vehicle has a 9.5-gallon fuel capacity.

  • City MPG: 53
  • Highway MPG: 46
  • Fuel capacity: 9.5 gallons
How many people can the 2012 Toyota Prius c seat?The 2012 Toyota Prius c seats five people.

Its hatchback body also provides 17.1 cu ft of cargo space behind the rear seats. That layout balances passenger capacity with everyday cargo flexibility.

  • Seating capacity: 5
  • Body style: Hatchback
  • Cargo behind rear seats: 17.1 cu ft
How does the Prius c compare with the 2012 Honda Insight?The Prius c has higher stated fuel-economy figures, while the Insight has the lower starting MSRP.

The Prius c starts at $18,950, produces 99 hp, and lists 53 city / 46 highway MPG. The 2012 Honda Insight starts at $18,500, produces 98 hp, and lists 41 city / 44 hwy; both use Front Wheel Drive and Regular Unleaded.

  • Prius c starting MSRP: $18,950
  • Insight starting MSRP: $18,500
  • Both use Front Wheel Drive
Can the 2012 Toyota Prius c tow?The 2012 Toyota Prius c’s towing capacity is not part of its listed specifications.

Its documented configuration centers on a compact hatchback body, five seats, front-wheel drive, and 17.1 cu ft of cargo space behind the rear seats. Shoppers with hauling needs can discuss vehicle selection with Bill Estes Toyota.

  • Body style: Hatchback
  • Seating: 5
  • Cargo behind rear seats: 17.1 cu ft
How can I see a Toyota vehicle in person at Bill Estes Toyota?Visit Bill Estes Toyota at 3232 Harper Road in Indianapolis, Indiana.

The dealership serves Indianapolis and nearby communities across the Greater Indianapolis metro area. Inventory changes on a rolling basis, so shoppers can use the live search inventory link before planning a visit.

  • Location: 3232 Harper Road, Indianapolis, IN 46240
  • Serving Carmel, Fishers, Noblesville, Westfield, Lawrence, Zionsville, and Brownsburg
  • Dealership: Bill Estes Toyota